Don’t Choke on the AI Glitter: Lean Customer Data Architecture for Early, Real-World Wins
Thursday September 18, 2025 13:40 - 14:10 CEST Foyer Bühne
Lecturer: Lisa ZimmermannCategory: Lecture, EN
AI’s glittering promise—agentic assistants hinting at personalized budget tips or proactive fraud alerts—can distract us from the hard plumbing underneath. In this 20-minute session, we’ll dive into an end-to-end example: from value creation in the customer interface all the way through our lean, privacy-first pipeline and into a tiny data-mesh node. You’ll see how we stand up a domain-scoped data product, stream real-time features, and enforce consent—all without “boiling the ocean.” Along the way, we’ll touch on why banking has lagged (legacy systems, privacy constraints, fragmented data) and how our current “grow & scale” phase keeps us grounded in small, use-case builds while still thinking big. By the end, you’ll have a clear picture of how to lay the foundation now—so that when AI glitter arrives, it truly shines for customers. What You’ll Learn: 1.) How to translate a simple customer question (“How much can I spend tonight?”) into a domain-scoped data feed and real-time feature pipeline. 2.) The essential governance guardrails (consent, pseudonymization, policy-as-code) required to power an AI interface in Swiss banking. 3.) A 3-step, lean approach to evolve a single data-mesh node into a broader mesh—delivering early wins without drowning in complexity.
Lecturers
Lisa Zimmermann Lecturer
Ich brenne dafür, Künstliche Intelligenz in echten Geschäftsnutzen zu übersetzen. Als Lead für Data & AI Strategy und stellvertretender Bereichsleiter bei PostFinance habe ich unternehmensweite KI-Strategien verantwortet, ein Millionenportfolio gesteuert und eine Governance aufgebaut, die Innovation und Kontrolle in Einklang bringt. Mit einem internationalen akademischen Hintergrund und Forschungsschwerpunkt auf Ambidextrie schlage ich die Brücke zwischen Technologie und Strategie, um nachhaltige Transformation voranzutreiben.